General Mills can save wildlife by cutting plastic

Something is wrong at Midway Atoll, home of the largest albatross colony in the world.

Albatross chicks are dying of starvation, their bellies full of plastic.

These birds are resilient, traveling thousands of miles and spending up to five years without touching land. But even an albatross is no match for a plastic cereal cup or yogurt tube caught in the Great Pacific Garbage Patch.

Join us in calling on General Mills to cut down on its plastic packaging.

Plastic production is on the rise, putting wildlife at risk

We’re producing more plastic than ever before — global plastic consumption is on track to double by 2050. Much of it is single-use plastic packaging.

As one of the world’s largest food companies, General Mills’ products can be found in grocery stores all over the world. Anyone who has torn open a bag of Cheerios or unwrapped a Nature Valley granola bar can only imagine how much plastic packaging the company produces.

Plastic pollution is choking the ocean

Few places on Earth are unblemished by plastic waste, but our oceans have been hit especially hard.

With about 8 million tons of plastic waste dumped into the ocean annually, it’s crucial that corporations like General Mills do everything possible to reduce their plastic output.

It takes centuries for plastic to break down, if ever– the plastic packaging sold today will still be here hundreds of years down the line. Whether the albatross and other marine life will survive the onslaught of plastic trash is up to us.

Take action to protect ocean wildlife from plastic pollution

By advocating against the unchecked proliferation of single-use plastics, we can promote healthier oceans and a brighter future for our marine life, including the albatross of Midway Atoll.